The second season of the Northern Territory’s Million Dollar Fish competition kicks off on Saturday, with 101 prize tagged barramundi lurking in Top End waters.
Releasing the last lucrative tagged barra today, Northern Territory Minister for Tourism and Culture, Lauren Moss, said excitement was building for the start of the Million Dollar Fish competition, the richest of its kind in Australia.
“Forget about the ‘one that got away’, you can have better luck in the NT,” said Minister Moss.
“This year we have a million dollar barra up for grabs, plus 100 barramundi worth $10,000 compared with 75 last year, as well as sponsor prizes worth $96,000.
“We’re hoping the lure of an increased prize pool will reel in even more visitors to the NT.
“About 40,000 interstate visitors come to the Top End for fishing every year but we want to encourage even more people to stay, play and fish.
“Following a survey after Season 1 this year, it is estimated the Million Dollar Fish competition brings in over $8 million of revenue to the NT, which is great for local business and hospitality industries.”
CrownBet CEO Matt Tripp said the company was proud to be the major sponsor and underwriter of the cash prize pool which has been boosted to $2 million.
“The inaugural season saw us pay out $100,000 to nine lucky fishos and we’re tipping season two to be just as successful,” he said.
Northern Territory tour operators are also getting behind the new season with many offering special deals direct or through Tourism Top End.
“We’ll definitely be promoting the competition through our charters and we’d be over the moon if one of our customers caught one of the tagged barra or even the Million Dollar Fish,” said Daniel Thurling from Darwin Harbour Fishing Charters.
Primary Industry and Resources Minister, Ken Vowles, reminded fishos that normal fishing practices must be followed in the Million Dollar Fish competition.
“I urge all fishos to be responsible on the water and to know your bag limits,” Minister Vowles said.
“Free Fishing app, NT Fishing Mate, is available for all smart phones and is there to help recreational fishers know the rules and which areas are open to fish.
“Territorians love their fishing; however, we all need to take responsibility to ensure we have a sustainable fishing environment for years to come.
“Entrants must ‘Be Crocwise’ at all times when fishing from land or boat which means observing ‘Be Crocwise’ signs, remaining vigilant and aware of your surroundings, fishing responsibly and always using landing nets when landing fish.”
Participants must register online at www.milliondollarfish.com.au to compete and be eligible to win one of the bonus sponsor prizes, which include five holidays to five different regions in the Northern Territory, a JayCo camper trailer worth $30,000, Engel fridges, Shimano and BCF Fishing Tackle, JM Gilles Classic Lures, Accor Hotels for Le Club points, Qantas flights and a XXXX Gold fishing charter.
To celebrate the start of the Million Dollar Fish competition the first holiday prize, a trip to Darwin, was drawn today with Steve Thompson from Queensland the lucky winner.
So, with 101 chances to win, and an additional $96,000 in prizes, what are you waiting for?